Elizabeth Moss
Digital Marketer
What is Digital Marketing?
Digital marketing is the face of your brand. It includes websites, social medias, ads and any other online platform that is accessible to consumers. It goal is to promote awareness, increase interactions and create trust with the ideal consumer by using the strategies below.
Website Managment
Management of a pre-existing website to improve search relevance (SEO), improve user experience, and create brand cohesion across platforms.
Marketing Campaigns
Using platforms like Google, Meta, and other online marketing tools to increase consumer awareness, collect leads, and make conversions.
Management of Social Media Platforms
Creating content to organically increase awareness and sales through social media platforms, like Instagram, Facebook and LinkedIn.
Email Marketing and Managment
A process to manage and create leads manually or using programs like Mailchimp or other automated services.
Brand Design
Replicable designs like color pallets, font types, social media templets, etc. that make up your brand and can be used to create cohesion so consumers recognize you!
More Information
1 / Branding
Capturing the intangible aspects of business/projects/organizations personality and creating a tangible templet that includes tone, color scheme, logo, etc.
2 / Customer Relations
Using platforms like a website, social media, and email to create a beneficial consumer relationship by posting news, topics and interacting with an ideal consumer base.
3 / Advertising
Curating individualized ads to reach new potential consumers using platforms such as Facebook, Google and even Email.
Components of Marketing
About Me
My name is Elizabeth Moss
Non-tradition for me is not only an ideology but a lifestyle; being born and raised in Auburn Indiana, I watched many of my classmates and family go the route of college, job, then family. I witnessed their limited joy from unexpanded horizons and knew I would someday do more. I knew I wanted to help the change; the change that we see every day in how we communicate, advertise, and connect. Today I am lucky enough to aid this change and help small businesses, creatives, and organizations find their footing in this new world.
